Bobbie and her husband Joe, who have three grown children, have a loyal following of customers.
They offer a range of dairy products including their popular Bobbie Dairy Dip and a variety of different snacks including ice cream, cheese, tea and coffee.
The Bobbie-Joe’s website has become so popular, in fact, that they are selling their product on a nationwide basis.
But when Bobbie is not working, Joe works full-time and the family is trying to keep the business afloat.
Joe and his family have made their home in Winton, south-east Queensland, and the couple opened Bobbie & Joe’s Dairies in the middle of the last decade.
“The biggest challenge we have had is trying get the word out to the wider community,” Joe says.
“There are a lot of people who are not aware of what we do.
We have to get people to realise that we are an established dairy and have been for decades.”
Joe is now in his 60s and Joe’s wife, Barbara, also a nurse, is 80.
Joe says the couple are “working on” what to do with the business after they retire.
“We have to be able to sell the dairy and the brand, and be able take it to a new level,” he says.
Bobbie & Martin’s owner, Roberta Hinchliffe, says she had no idea Bobbie was selling on a national scale until she read about it on a local ABC radio station.
The Bobbie Dairys website has been viewed by more than 1.4 million people in the past five years.
But the family’s main competitor, Bobbie Foods, which makes a range for the dairy industry, is struggling with the rise of online sales.
Ms Hinchmacher says the competition is fierce and that she believes the competition in the dairy market is increasing.
She says Bobbie has been a good example for the industry.
“People see the quality of their products, and Bobbie doesn’t have the quality to compete with what we have in the market,” she says.